Cookie Policy
How we use cookies and similar technologies on the Medi Test Direct website, and how you can manage your preferences.
Published: April 2025 | Reviewed annually | UK GDPR compliant
What are cookies? Cookies are small text files placed on your device when you visit a website. They help websites remember your preferences, understand how you use the site, and provide a better experience. They cannot access other data on your device or run programs.
This policy explains what cookies Medi Test Direct uses, why we use them, and how you can control them. It applies to the website at meditestdirect.co.uk which is operated by Clinical Services Group Ltd.
How we use cookies
Make our website work correctly and securely
Remember your preferences and settings
Understand how visitors use our website so we can improve it
Measure the effectiveness of our marketing and advertising
Provide relevant content and personalised experiences
Process your orders and maintain your shopping cart
We will only set non-essential cookies if you have given us your consent through our cookie banner. You can change your preferences at any time.
Types of cookies we use
Cookies we use in detail
| Cookie Name | Type | Purpose | Duration |
|---|---|---|---|
| _session_id | Essential | Maintains your shopping session and cart contents | Session |
| _shopify_y | Analytics | Shopify analytics — tracks unique visitors | 1 year |
| cart | Essential | Stores your shopping cart contents between visits | 2 weeks |
| _shopify_fs | Analytics | Tracks first session visit for analytics reporting | Session |
| _shopify_s | Analytics | Tracks navigation within a single session | 30 minutes |
| _ga | Analytics | Google Analytics — distinguishes unique users | 2 years |
| _gid | Analytics | Google Analytics — distinguishes users within 24 hours | 24 hours |
| _gat | Analytics | Google Analytics — throttles request rate | 1 minute |
| _fbp | Marketing | Meta (Facebook) — tracks visits for ad attribution | 3 months |
| _fbc | Marketing | Meta (Facebook) — stores click ID from Facebook ads | 2 years |
Third-party cookies
Some cookies on our website are set by third-party services that appear on our pages. We do not control these cookies and they are subject to the privacy policies of the relevant third parties.
Shopify
Our e-commerce platform. Sets essential cookies for cart, checkout, and fraud prevention. Shopify Privacy Policy
Google Analytics
Helps us understand how visitors use our website. Data is anonymised where possible. Google Privacy Policy
Google Ads
Used to measure the effectiveness of our advertising campaigns and show relevant ads. Google Privacy Policy
Meta (Facebook)
Tracks conversions from Facebook ads and helps us build relevant audiences. Meta Privacy Policy
Klarna
Buy now, pay later payment provider. Sets cookies to enable their payment service. Klarna Privacy Policy
Your legal rights
Under the UK GDPR and the Privacy and Electronic Communications Regulations (PECR), we are required to obtain your consent before placing non-essential cookies on your device. You have the right to:
Accept all cookies
Accept essential cookies only
Withdraw your consent at any time by clearing your cookies and revisiting the site
Request information about what data we hold about you
Request deletion of your personal data
To exercise any of these rights, please contact us at sales@meditestdirect.co.uk
How to manage and disable cookies
Please note that disabling cookies may affect the functionality of our website. Essential cookies cannot be disabled as they are required for the site to work correctly.
Changes to this policy: We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. Any changes will be posted on this page with an updated review date. We encourage you to check this page periodically.
